About us

Our story

A story of baking with love

We cherish the small everyday moments - kneading dough, pairing flavours, ingredients and spices, creating new delicacies, baking to perfection and sharing those moments with you, our loyal customers.

We offer our breads and pastries, fine pastries and sweets, as well as fresh and packaged cakes thorough our network of 66 specialized stores across Croatia, and the quality of our products is confirmed by the IFS certificateWe also supply nearly two hundred medium and small retail stores, as well as all major supermarket chains, schools, hospitals, kindergartens, retirement homes and many individual customers on a daily basis.

Baking is our passion, and relationships with our employees and customers our greatest value.


Our vision

To be the quality leader in the bakery industry. To foster excellent and reliable relationships with our loyal customers. To make our products widely available through a retail network, as well as through our wholesale channel by advancing the presence of Pan-pek assortment in all major retail chains across Croatia.

To be the industry leader in creativity and innovation.

All of us are committed to this vision - from the store staff and delivery workers, up to the management.

Our products have won many awards for their excellence and quality at international food industry fairs, and this year we have launched the first completely additive-free product line - Pan-pek Pure. The positive reception inspires us to keep working on new product development, perfect the existing assortment and align the domestic bakery industry with global trends.


Our quality

Product quality is controlled at each manufacturing stage, together with microbiological testing. Product quality care, monitored from the stage of raw material input up to the final product output, is one of the key aspects of our operations.

We implement the International Featured Standard (IFS), the global benchmark for food safety and the management of product quality. The certificate is awarded to manufacturers and retailers worldwide and represents credible confirmation that we meet the high requirements for product safety and quality.